Consumer Organizations Fight Back
This is the first 1,000 characters of 1582 words (6.33 pages) in the essay titled Consumer Organizations Fight Back
|Consumer Organizations Fight Back
In our society corporate advertising or more accurately labeled, corporate propaganda is delivered through advertising and public relations. Advertising companies are constantly targeting specific audiences and taking advantage of uninformed consumers. This multi-billion dollar transnational industry’s propaganda campaigns affect private and public lives every day. Advertising agencies definitely have an idea of the audience who buys their product when they make up their ads. Sometimes these targeted audiences are misled into buying products based upon strategies advertising agencies use to lure customers in. Public Relations firms that most people have never heard of such as Burson- Marsteller, Hill & Knowlton and Ketchum are working on behalf of a myriad of powerful interests.
These powerful media moguls of the advertising industry went very much uncontested for many years. However, the ever-increasing consumer organizations are putt...
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