Motorola Case Study
This is the first 1,000 characters of 600 words (2.4 pages) in the essay titled Motorola Case Study
|Motorola Case Study
CEO Bob Galvin ended his speech on April 24, 1983 with words that brought much
confusion to Motorola. He stated that he “wanted to decrease the many layers of
management and to bring management closer to the product and market.” This was a
revolutionary idea with great vision. However, the timing of the speech and lack of
proper preparation for the following after effects were ill advised. Bob had not consulted
with his two upper management partners, William Weisz and John Mitchell nor had he
discussed it with Human Relations. The main purpose of Bob wanting to make these
changes were the issues he was constantly hearing about employees stating there was too
many issues with the management matrix and thusly projects were not being seen through
by a single point of contact. Motorola’s rush to stay ahead of the curve as well as the
leader in the marketplace had placed a huge minutia of middle...
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